公司介绍
Dalian Rich Enterprise Group Co., Ltd., founded in 1994, has evolved into one of the industry’s most influential providers of sustainable supply solutions for marine health foods. The company is dedicated to the advanced research and development of marine food products and has established a comprehensive, full-industry chain business model that integrates global resource allocation, marine food research, modern processing and manufacturing, multi-dimensional digital marketing, and intelligent cold chain logistics. Our products are exported to over 60 countries and regions worldwide, earning widespread acclaim from consumers.
Our portfolio includes several prominent brands such as “Rich,”“Dalianwan Town,” “ Hi Chef,” “ Duoduo Seababy,” “Blue Love,” and “The Story of Salmon,” with the “Hi-Chef” trademark recognized as a famous Chinese brand. We have obtained numerous authoritative international management system certifications including ASC, MSC, BRC, IFS, and SMETA. The company has been honored with accolades such as “China Quality Integrity Enterprise,” “National Leading Agricultural Industrialization Enterprise,” “High-Quality Agricultural International Trade Development Base,” “High-Tech Enterprise,” and “Green Factory,” among others.
Our state-of-the-art marine food research and manufacturing base is built to international standards. The fresh food processing workshop meets a 100,000-class air purification standard, positioning us at the forefront of the industry, with operations that are fully digitalized and intelligent. This base not only serves as a center for marine food research, modern processing and manufacturing, and smart cold chain logistics but also offers customer sightseeing experiences, making it a new urban tourism landmark in Dalian and an innovative model for integrated production.
In recent years, in response to consumer upgrading trends, the company has accelerated its industrial transformation and expansion into the seafood pre-prepared dish market. We have decisively phased out outdated production capacities and adjusted our product structure with successful outcomes. Our range of products—including seafood pastries, seafood fillings, smoked salmon, light salmon dishes, and crispy fish snacks—has been well received by consumers. We have established strategic partnerships with renowned domestic and international brands such as Lawson, 7-Eleven, Yuanlianghong, and Yahui Gourmet, and have successfully exported our deep-processed seafood pre-prepared dishes to markets in North America, Europe, Southeast Asia, and Australia. In parallel, we have expanded our services into cold chain logistics and bonded warehousing.
Looking ahead, Rich will continue to uphold its sacred mission of “being experts in marine food and serving public health.” Embracing the “Salmon Spirit” of striving, excellence, and altruism, and guided by the business philosophy of “people-oriented, integrity-based, diligence-driven, and innovation-led,” we will further deepen our involvement in the seafood pre-prepared dish sector. By continuously integrating supply chain resources, bolstering our research and development efforts, and accelerating the transformation of traditional and emerging dynamics, we aim to enhance our core competitiveness, achieve sustainable and healthy growth, and ultimately realize our grand vision of “Auspicious in virtue, steadfast in integrity, unwavering in trust, and renowned for a century.”
大连瑞驰企业集团有限公司创立于1994年,现已发展成为业内颇具 影响力的海洋健康食品可持续供应解决方案服务商。公司专注于海 洋食品深度研发,现已形成全球资源配置、海洋食品科研、现代加 工 制造、多维网络营销、智慧冷链物流于一体的全产业链经营模式 ,产品销往全球60多个国家和地区,得到消费者的广泛赞誉。
公司旗下拥有“瑞驰”、“海大厨”、“大连湾”、“哆哆海宝” 、“蓝色之恋”和“三文鱼的故事”等多个品牌,其中“海大厨” 商标被评为中国驰名商标。通过了ASC、MSC、BRC、IFS、SMETA 等多项业内权威的国际管理体系认证。先后被授予“中国质量诚 信企业”、“中国消费名品”、“农业产业化龙头企业”、 “农业国际贸易高质量发展基地”、“高新技术企业”“绿色工厂 ”等荣誉称号。
公司拥有现代化的海洋食品研发制造基地,基地按照国际先进标准打造,其中的生鲜车间可达10万级空气净化标准,在行业内处于绝对领先水平,并已实现数字化、智能化运营。基地集海洋食品科研、现代加工制造、智慧冷链物流、顾客观光体验等多功能于一体,成为大连“城市旅游新地标,多产融合新模式”的智慧型工厂。
近年来,公司顺应消费升级趋势,加速推进产业转型升级,进军海鲜预制菜新赛道。坚决淘汰落后产能,调整和优化产品结构,取得良好效果。其中的海鲜面点、海鲜馅料、烟熏三文鱼、轻食三文鱼、小酥鱼等产品得到了消费者的青睐。与罗森、711、袁亮宏、亚惠美食等国内外知名商家建立战略合作关系,并成功将深加工海鲜预制菜出口到北美、欧洲、东南亚、澳洲等地区市场。同时开展冷链物流、保税仓储等业务。
展望未来,瑞驰人将继续坚守“做海洋食品专家、为大众健康服务”的神圣使命,充分发扬“奋斗、卓越、利他”的三文鱼精神,秉承“以人为本、以诚立基、以勤拓业、以新逐高”的经营理念,持续深耕海鲜预制菜新赛道,不断整合供应链资源,加大研发力度,加快新旧动能转,以提升企业核心竞争力,实现可持续健康发展,终实现“瑞德恒信、驰誉百年”的宏大目标。
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