1. Responsible for the overseas brand e-commerce operation strategy, processes, and plans; organize and coordinate resources from various departments to achieve overseas self-operated e-commerce operation goals. 2. Develop budget usage plans and annual/monthly activity plans (new product launches, promotional events, and other holiday promotions) based on targets, promoting and ensuring the smooth completion of sales indicators. 3. Organize, plan, and approve strategies for product promotion, media operations, market research, and other marketing activities; organize and integrate relevant resources to promote the implementation of plans and supervise the effectiveness of implementation.

1. Bachelor's degree or above; fluent in English as a working language; for candidates with rich experience, educational requirements may be relaxed. 2. Experience in the overall operation of mainstream overseas e-commerce platforms (Amazon, Alibaba, AliExpress, Lazada, Shopee, etc.) and successful cases; experience in managing well-known e-commerce brands and planning successful e-commerce activities for new product launches is preferred. 3. Experience in developing the Southeast Asian market and brand marketing promotion experience.