
Jay Wing Y
Merchandising Coordinator
女25 岁市场策划/市场推广/SEO/商务渠道/商业数据分析/活动策划/市场调研与分析/市场专员/市场经理/主管/市场助理/媒介策划/媒介经理/主管/媒介专员/助理/品牌管理/供应链经理/主管/供应链专员/助理/生产计划/物料管理(PMC)/采购经理/主管/采购专员/助理/买手/商品管理/供应商质量管理/供应商开发/数据产品经理/电商产品经理/用户产品经理/策略产品经理/移动产品经理/商业产品经理/产品经理/产品专员/助理/产品VP/CPO/需求分析师/项目经理/主管/PMO/项目专员/助理/生产项目管理住在 中国国籍 比利时
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简介
Proactive and agile merchandising professional with international academic and industry experience across Germany, Belgium, France, and the UK. My dual Master's degree focused on Asian markets, equipping me with deep insights into consumer behavior, market trends, and brand strategies in the region. A quick learner with a data-driven and solution-oriented mindset, I’ve supported merchandising and omnichannel strategies for leading brands like C&A and Levi’s across Europe. Skilled in cross-functional collaboration, I’ve worked with teams and suppliers across Asia and Europe to drive product development, sales analysis, and strategic planning. Thriving in multicultural environments, I bring a global perspective, attention to detail, and a strong drive for excellence.
工作经历
Merchandising Coordinator
C&A2025.04-至今(8 个月)◦ Collaborated with Merchandising, Design and Development Leads, to align collections with financial goals and brand vision across 8+ European markets ◦ Facilitated end-to-end buying activities including assortment creation, order submission, sizing, quantity & pricing decisions for 2+ seasons and took ownership for young fashion circular knit bottoms ◦ Presented seasonal sign-ofs & weekly trade insights on trends, KPIs and sales to 100+ stakeholders ◦ Set up 1000+ products in PLM systems, achieved 100% accuracy & facilitated smooth development cycles ◦ Guided weekly fittings & provided feedback to improve product fit and reduce revisions for 300+ styles ◦ Coordinated communication with 8+ overseas suppliers, sample approvals & product updates ◦ Created quarterly & ad-hoc reports with actionable insights to support cross-department decisionsOmnichannel Merchandising Intern
Levi Strauss & Co.2024.02-2025.02(1 年)◦ Specialized in operational and analytical support for omnichannel strategies with digital channel focus for the European women’s market by providing ad-hoc analysis reports ◦ Managed large datasets and built weekly/monthly KPI reports used by 15+ team members ◦ Created automated data visualizations and visual references to support cross-functional strategic planning ◦ Managed sample inventory and facilitated planning for over 2+ seasonal assortments ◦ Analysed and compiled market insights from 50+ competitors through in-store visits across Europejunior consultant - in-company consulting project
Serapian Milano - compagnie financiere richemont sa2023.09-2023.11(3 个月)◦ Led 10+ competitor analysis & benchmarking to shape brand activation strategy for NYC pop-up launch ◦ Researched activation tactics of 30+ local luxury brands to identify best practices and innovative strategies ◦ Conducted interviews and surveys with 10+ sales experts to extract techniques on client attraction ◦ Analysed 50+ influencers and 100+ social media posts to track New York market trendsContent Creator
Remote2021.12-2022.11(1 年)◦ Produced Youtube ASMR content, achieved 3.5K subsribers & 116.8K views on a single video ◦ Built loyal communities across Chinese media platforms, reached 20K+ cross-platform followers & 600K+ cumulative views through audience-tailored content ◦ Collaborated with international brands to create video campaigns, delivering exposure on global markets
教育经历
Emlyon Business School
MSc in High-End Brand Management | MSc in Luxury Management & Marketing (Dual2023.09-2025.02(1 年)MSc in High-End Brand Management |MSc in Luxury Management & Marketing (Dual Degree) - GPA 4/4 ◦ Master Thesis (16.5/20): ”How to Increase the Conversion Rate for High-end E-commerce Websites” Relevant Coursework: High-end Product Development & Strategy, Sourcing and Supply Chain Management, High-end eCommerce Strategies, High-end Brand Management, High-end Marketing in China, High-end Brand Communication, High-end Brand Retail & Service Operations, Negotiation Techniques, Store DigitizationNottingham Trent University
Software Engineering2018.09-2021.07(3 年)BSc(H) in Software Engineering - 1st Class Honours (GPA 3.68/4) Relevant Coursework: Information and Database Engineering, Internet Application Programming, Information Systems Management, Mobile Platform applications, Advanced Software Engineering, Advanced Analysis and Design
语言
英语
母语
荷兰语
母语
法语
熟练
中文(普通话)
母语
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