MICHELE

Global Marketing Manager
36 市场推广/活动执行/活动策划/商业数据分析/商务渠道/SEM/SEO/选址开发/市场策划住在 上海国籍 英国
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简介

Multilingual and multidisciplinary professional with a strong foundation in engineering, marketing, and international business development. Holds a First-Class BEng in Electrical and Electronic Engineering and an MSc in International Marketing. Demonstrates a unique blend of technical insight and commercial acumen, with proven experience in digital marketing, product development, market research, and international sales. Culturally fluent, adaptable, and passionate about innovation and global growth strategies.

工作经历

  • Global Marketing Manager

    Spectrum Technologies Ltd.
    2023.02-至今(2 年)
    led the design and launch of Spectrum Technologies' new global website, available in four languages. Developed a dedicated website and virtual showroom for the Chinese market, optimizing content and UX for regional needs. Organized international trade shows, enhancing company visibility and generating new business leads. Drove market research initiatives for new laser system products and geographic market expansion. Collaborated cross-functionally with engineering and product teams to support new product development Managed all aspects of digital marketing and maintained brand presence across social media platforms
  • Sales Manager

    Asustor
    2022.10-2023.02(5 个月)
    Oversaw all sales and customer relationship management functions for the UK region. In charge of training sales teams for new distributors Business development and sales channel management
  • Marketing and Business Development Associate

    NTECH-DISTRIBUTION (NEWEER) LTD
    2017.08-2021.06(4 年)
    Established a customer service team from the ground up, improving customer satisfaction and retention. Supported post-Brexit expansion into the EU by assisting with translations and office setup. Launched and managed the company's YouTube channel, enhancing digital engagement. Contributed to marketing strategy improvements and brand visibility

教育经历

  • Cardiff University

    Electrical and Electronic Engineering
    2018.09-2022.06(4 年)
    Bachelors of engineering
  • Newcastle university

    Masters of International marketing
    2014.08-2015.08(1 年)
    Masters of Science in International Marketing
  • Newcastle University

    Philosophy and Psychology
    2009.09-2014.06(5 年)
    Bachelor or arts UK University

语言

葡萄牙语
良好
意大利语
精通
西班牙语
母语
英语
母语
中文(普通话)
精通

技能

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