1. Responsible for creative ideas, according to the strategic guidelines, marketing content planning; 2. Integrate brand and product positioning, according to the platform characteristics, constantly mining and refining product description text; 3. In charge of the editing and creation of relevant advertising copy and new media content according to the promotion demand, and constantly optimize according to the transformed data.

1. Fluent in Chinese, university degree or above, major in advertising, news, communication or related field, experience in auto industry is preferred; 2, have a certain brand thinking, have excellent text planning ability, interesting and fun creative ability, can write a creative proposal; 3, work conscientiously responsible, initiative, efficiency, can accept strong work pressure.