Ilya's 简历

Ilya

Marketing & Sales Director

男

34 岁

市场总监/市场推广/CMO/运营VP/首席运营官/COO/副总裁/副总经理/CEO/总裁/总经理/销售总监/客户总监/销售总经理/销售副总裁/市场调研与分析/APP推广/市场策划/选址开发/公关总监/品牌总监/战略规划/管理/咨询总监/产品总监/项目总监

住在俄罗斯

国籍俄罗斯

简介

CAREER TARGET Global CMO / Director of Growth – help tech companies scale, set up data-driven marketing engine, and launch products cross-border. VALUE SNAPSHOT (2020–2024) ▪ Scaled SaaS revenue 0→¥100 M ARR (≈15 M USD) in 12 mo. ▪ Drove two consumer platforms to 300 K+ DAU with 55 % MoM retention. ▪ Cut CAC on Google and Facebook Ads by 45 % while doubling GMV to ¥1.2 B. ▪ Managed ¥140 M annual marketing budget; led 100 + FTE multicultural teams. CORE EXPERTISE Growth Strategy ▪ Digital Performance & SEO ▪ Brand Positioning ▪ AI-Driven Analytics ▪ Marketplace & SaaS Marketing ▪ Team Leadership ▪ Budget 20 M USD+ ▪ CRM & Automation (HubSpot, Salesforce) ▪ Unit Economics & ROI ▪ English C1 | Russian Native | Chinese HSK-1 (target HSK-3 in 12 mo)

工作经历

Marketing & Sales Director
ASODESK
2022.01-2025.01
(3 年)
Top-3 ASO & mobile analytics platform. • Reversed revenue decline, achieving +30 % YoY growth via pricing overhaul & performance optimization. • Doubled ACV by introducing tiered plans, cut 3rd-party agency spend −30 %. • Deployed end-to-end analytics dashboards (Tableau), boosting decision speed.
Co-Founder & CMO
BUILDBUILD
2021.01-2022.01
(1 年)
SaaS. • Scaled ARR 0→15 M USD in 12 mo; onboarded4/top-10 RU developers. • Led 10-person team (marketing, ops, CS), set retention & analytics processes. • Sold equity & relocated team internationally due to ethical considerations.
VP Marketing Operations
PIK GROUP
2019.01-2021.01
(2 年)
Largest construction developer in Europe (public, LSE). • Launched marketplace pik.pro: 300 K+ workers, #1 in RU in 18 mo. • Grew dept. 0→110 FTE, managed 20 M USD budget; +50 % project throughput.
Digital Marketing Director
SUPERJOB
2018.01-2019.01
(1 年)
Job board #2 in Russia. • +20 % revenue YoY; conversion 7 %→20 % (B2C) through funnel overhaul.
CMO
AMAIZ BANK (UK)
2017.01-2018.01
(1 年)
• Built pre-launch GTM & brand; integrated Salesforce Marketing Cloud.
Head of Growth
TRUCKER PATH (USA)
2016.01-2017.01
(1 年)
• Cut CAC −50 %, raised retention +20 % by revamping automation flows.
CMO
EASY TEN
2014.01-2016.01
(2 年)
• Users 0.3→3 M, top-3 global revenue iOS language app; 300 % MROI. EARLY CAREER Digital agency leadership (UA for Warner Bros., Gameloft). Crypto-fund advisor for ICOs.