Familiar with the external social media operation of overseas B2C websites, marketing and promotion of the company's customer brands and products in mainstream foreign communities, forums, and bookmarking websites (such as TikTok, Facebook, Twitter, YouTube, Flickr, Pinterest, Tumblr, Instagram, Linkedin and other overseas SNSs) Social platforms) ; Develop and identify overseas PR and MCN agencies, establish and maintain the company's marketing resource database (KOL/KOC, overseas vertical media and editors, suppliers, Freelancer), organize the inspection, selection and signing of marketing partners, and supervise the execution and performance of the other party's contract Evaluate and achieve effective growth of subscribers/fans of client brands on social media platforms; Responsible for client brand copywriting, including press releases, social media releases, forum soft papers, etc.; Participate in all the preparations of the Campaign, complete the implementation and promotion of the project, coordinate and control the activities as a whole, and be responsible for the overall planning, supervision, management and execution of the activities;

Bachelor degree or above, more than 3 years experience in cross-border e-commerce brand operation, excellent English listening, speaking, reading and writing (specialized eight qualifications or TOEFL IELTS GRE\GMAT high scores are preferred), with overseas study/work experience/borrowers priority; Passionate about products and users, good at communication, excellent planning and proposal skills, welcome PPT/KEYNOTE; Possess a certain network of contacts and marketing thinking, and can cooperate with business colleagues to promote cooperation with customers; Have experience in PUGC content creation, have personally led or handled successful cases of brand event marketing/hot topics, and have experience in content marketing, incubating popular models, and promotion execution.