Marketing expert(营销专家)
15~20K 人民币/每月
全职
1~3年
刷新于 2 年前
302 查看
53 申请
深圳
分享
工作职责
1. Market analysis and strategy formulation:
-Analyze market trends and competitor dynamics in overseas Singapore and Malaysia, and develop effective sales strategies and market expansion plans.
-Identify and target customer groups, and develop targeted marketing and promotion plans.
-For example, regularly writing market analysis reports and proposing expansion plans for the Singapore and Malaysia markets, including screening target customers and adjusting marketing strategies.
2. Customer Relationship Management:
-Establish and maintain long-term cooperative relationships with overseas customers in Singapore and Malaysia to ensure customer satisfaction and loyalty.
-Regularly organize customer communication meetings to understand customer needs, provide solutions and value-added services.
-For example, hold a face-to-face meeting with major clients every quarter to understand their latest needs and feedback, propose improvement plans, and enhance customer loyalty.
3. Sales team management:
-Establish and manage overseas sales teams, set sales targets, and supervise their implementation.
-Train and motivate team members to enhance sales skills and business capabilities.
-Example: Organize monthly sales skills training to enhance team members' understanding of products and sales skills, ensuring the team achieves quarterly sales targets.
4. Performance evaluation and reporting:
-Regularly evaluate sales performance, analyze sales data, and propose improvement suggestions.
-Write sales reports and report sales progress and market trends to the company's senior management.
-Example: Submit monthly sales summary reports, including sales performance, market feedback, and next steps work plans, to provide decision-making support for management.
1、市场分析与策略制定:
- 分析海外新加坡和马来西亚市场趋势和竞争对手动态,制定有效的销售策略和市场拓展计划。
- 识别并定位目标客户群体,制定针对性的营销和推广方案。
- 举例:定期撰写市场分析报告,提出针对新加坡和马来西亚市场的拓展计划,包括目标客户的筛选、营销策略的调整等。
2、客户关系管理:
- 建立和维护与海外新加坡,马来西亚客户的长期合作关系,确保客户满意度和忠诚度。
- 定期组织客户沟通会议,了解客户需求,提供解决方案和增值服务。
- 举例:每季度与主要客户进行一次面对面会议,了解他们的最新需求和反馈,提出改进方案,增强客户粘性。
3、销售团队管理:
- 组建和管理海外销售团队,制定销售目标并监督执行。
- 培训和激励团队成员,提升销售技能和业务能力。
- 举例:每月组织销售技能培训,提升团队成员对产品的理解和销售技巧,确保团队完成季度销售目标。
4、业绩评估与报告:
- 定期评估销售业绩,分析销售数据,提出改进建议。
- 撰写销售报告,向公司高层汇报销售进展和市场动态。
- 举例:每月提交销售总结报告,包括销售业绩、市场反馈和下一步工作计划,为管理层提供决策支持。
职位要求
1. Educational background:
-Bachelor's degree or above, with a preference for majors in marketing, international trade, or related fields.
2. Work experience:
-At least 3 years of overseas sales or international trade work experience, with successful cases preferred.
-Having good team management and leadership skills, experience in sales team management is preferred.
3. Language proficiency:
-Proficient in English, with excellent listening, speaking, reading, and writing skills, able to communicate fluently with overseas clients.
4. Professional skills:
-Familiar with international trade processes and market expansion strategies.
-Have excellent abilities in market analysis, customer management, and data analysis.
1、 教育背景:
- 大学本科及以上学历,市场营销、国际贸易或相关专业优先。
2、 工作经验:
- 至少3年以上海外销售或国际贸易工作经验,有成功案例者优先。
- 具备良好的团队管理和领导能力,有销售团队管理经验者更佳。
3、语言能力:
- 精通英语,具备良好的听说读写能力,能够流利地与海外客户沟通。
4、 专业技能:
- 熟悉国际贸易流程和市场拓展策略。
- 具备良好的市场分析、客户管理和数据分析能力。
5、个人素质:
- 具备良好的沟通能力和团队合作精神。
- 积极主动,具备高度的责任心和抗压能力。
5. Personal qualities:
-Have good communication skills and team spirit.
-Proactive, with a high sense of responsibility and resilience.
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